Senior Digital Marketing

HQ (Geneva, Switzerland) Digital Marketing

19 Jan 2019

HQ (Geneva, Switzerland)

Digital Marketing

Sales

Full Time

1

  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Plan and monitor the ongoing company presence on social media (Instagram, Twitter, Facebook, ...)
  • Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization ...)
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Collaborate with designers to improve user experience
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Heap Analytics, ...)
  • Acquire insight in online marketing trends and keep strategies up-to-date
  • Maintain partnerships with media agencies and vendors

Requirements:

  • BSc/BA in marketing or relevant field
  • Proven experience as Digital Marketing or similar role
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C and B2B social media, Google AdWords and email campaigns and SEO/SEM
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, Heap Analytics)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
  • Fluent in English (Both writing and speaking)